Katie McHugh is a Design Director at Wieden and Kennedy. She has also played strategist, senior art director, 3D space and experiential designer, digital designer, stylist, painter, and sculptor.

She likes to take things apart. 90% of the time she will put those things back together.

She started as a teacher. She taught both art, theater, and mini set building, in some form, for many years before pursuing a career in design and advertising. She still teaches on the side.

After receiving more higher education student loans In Portland, Oregon, she jumped into graphic clothing design for matriarch Gert Boyle's Columbia Sportswear. She moved from the art of snaps and trims to Oregon's own public broadcasting network, OPB, for a total rebrand as well as on-air graphics. From there she joined the forces of Wieden+Kennedy, passing more than a decade, to just make some damn fine work with some damn fine people. In 2019, she forever left Wieden to be the Design Director at Thesis, a digital design agency, where she helped run the Nike Design Studio. After forever was over, she returned to Wieden to help run the Design Studio there.

She has worked for brands including Nike, Old Spice, KFC, Coca-Cola, Weight Watchers, GoPuff, Trolli candy, Laika movies, EA Games, Velveeta, Travel Oregon, Samsung, Quibi, P&G, Fisher-Price and more. She is fiercely loyal, always looking to elevate my EQ, a risk-taker and a mediator. She believes in the power of good design, strategy, and branding.